News

Time’s running out to treat yourself twice—and feel fabulous doing it. 💃

Right now at Boutique W, when you buy 1 item, you get 50% off any* other item in the store. That dreamy second piece you’ve been eyeing? Now’s the time.

This offer won’t last forever, so don’t wait. Hit the website and let us help you find something you love—and something you love even more for half the price.

Feeling a little wardrobe fatigue? The Bodil Tulle Underskirt is always there for you to shake things up. This longtime favorite adds instant drama, texture, and joy to just about anything—layer it under a tired tunic, pair it with a simple sweater, or let it float solo with boots and boldness. When your closet feels stale, a tutu might be just the twist it needs.

At Boutique W, we believe one good thing deserves another—especially when it comes to feeling fabulous. 💃

Right now, when you buy 1 item, you’ll get 50% off any* other item in the store! That means you can pick something you love... and then treat yourself to that second piece you've been eyeing (for half the guilt and double the joy).

In this video, we’re breaking down how to dress for your body shape—Apple, Pear, Rectangle, Hourglass, and Inverted Triangle. You’ll learn how to identify your shape and get easy, actionable tips for choosing pieces that flatter and fit with confidence. From proportions to styling tricks, we’re keeping it real, practical, and all about feeling good in what you wear.

Perfect for anyone looking to simplify getting dressed and feel more at home in their clothes!

Ready to start shopping? Click HERE

At Boutique W, we believe every body deserves to feel seen, celebrated, and stylish—at every age and every size. That’s why our entire Plus Size Collection is now 50% OFF! These pieces are designed to flatter your curves, elevate your confidence, and reflect your unique style. We’re proudly age-positive and body-positive, and this sale is our way of saying: you are beautiful, and you deserve fashion that feels just as good as it looks.

Come find your new favorites! Shop the collection HERE!

’Tis the heat before Christmas, and all through the store,
are sweaters and scarves you’ll absolutely adore.
The hats hang neatly by mittens with care,
in hopes that smart shoppers soon will be there.

Packing light just got easier. In this quick styling video, we show how the Boutique W Sleeveless 2-Way Romper earns its spot as a must-have vacation staple. With just one base piece, you can create a range of looks—wear it loose and flowy for daytime exploring, cinch it with a belt for a polished dinner look, or layer it up for breezy evenings. Effortless, versatile, and endlessly wearable, this romper is ready to go wherever your getaway takes you. 

Shop all our BW Bestsellers for the SS25 Season HERE!

She’s arrived—and she did not come quietly. This latest drop from Magnolia Pearl is a riot of texture, color, and unapologetic charm. The Discotheque Fraises T is throwing glitter like it’s still 1979, while the Beethoven Portrait Julien Henley is giving moody genius in the most wearable way. It’s vintage soul meets rock-n-roll romantic, with just enough drama to keep things interesting. These are just two of our brand new whimsical offerings, click this collection link to explore it all!

Perfectly imperfect, layered in story, and ready to make you feel like the masterpiece you already are.

It’s a flash sale worth planning ahead for—50% off all eligible sweaters, June 27th through the 30th! We know it’s not quite sweater season, but this is the perfect chance to stock up on the cozy layers you’ll be reaching for when the breeze kicks in. Think chilly restaurants, cool evenings, and fall just around the corner. Don’t wait—this little burst of cozy won’t last long!

Shop all sale-eligible sweaters HERE! 

Just a quick reminder—Frida Kahlo’s birthday party at Boutique W is tomorrow, and you won’t want to miss it. We’re celebrating in full color, with new pieces sent especially for the occasion—vibrant, artful, and absolutely worthy of Frida herself. Stop by for a joyful gathering filled with creativity, light bites, and that unmistakable Boutique W magic. And as a special thank you, every order that includes a Frida item will receive a free gift—a little something to keep the inspiration going. Whether you show up in florals, red lipstick, or just ready to toast to fearless self-expression, we can’t wait to see you.

Find all our items that encapsulate Frida's fearless spirit HERE!

We get it-- prints can be a daunting wardrobe choice! If you’ve been playing it safe with your style, consider this your nudge to try something new. We’ve pulled together some of our boldest, most playful print pieces—fun, fearless, and totally wearable. These aren’t just clothes, they’re conversation starters. Come take a look, get inspired, and maybe fall in love with a print you never expected.

Find all the vibrant options HERE!

This newest Magnolia Pearl drop is pure poetry in cotton, and we’re completely smitten here at Boutique W. The Passion du Papillon T Dress flutters in with vintage patchwork and butterfly dreams. The FS Hermosa Sweatshirt brings the burst, with bright boho hues splashed across a luxuriously slouchy canvas. And the Strawberry Blooms T? It’s sunshine and softness wrapped in one, hand-distressed and sweetly graphic like a love note from the garden. These aren’t just clothes—they’re declarations, and we can’t wait for you to fall for them too.

Shop it all HERE!

Hi guys, we're excited to share a little summer treat with you: 25% off on some of our absolute favorite pieces for the season. We've gathered easy-breezy linens from Saga and Lotus Eaters, cozy tees from Heyne Bogut, fresh, lightweight mesh from Kozan, and plenty of whites to brighten up your summer days. It’s our way of saying thanks for being part of our community—find something that feels just right for you this season. Also in this video, we're giving you a quick intro to Rocky's Hardwear, a handmade jewelry line out of Kansas that's the perfect lightweight finishing touch for your new summer wardrobe! Enjoy! 

Shop the Summer Sale HERE!

Get your daily dose of joy and clarity with a radiant roundup of yellow pieces straight from the racks at Boutique W. From golden hues to soft buttery tones, these sunlit selections are here to brighten your wardrobe—and your mood. Yellow is the color of optimism, warmth, and fresh perspective, and we’ve pulled some of our favorite picks that capture all that and more. Let a little sunshine in—your closet will thank you.

Find all our favorite yellow items HERE!

We’re saluting American-made fashion the best way we know how—by giving you a reason to treat yourself now and later. From June 13th through 16th, spend $150 or more on anything in our Made in America collection and we’ll hand you a $50 coupon to use in July. That’s right—buy what you love now, then come back and shop some more on us. It’s fashion with a little flag-waving flair and a whole lot of attitude. Support local, look fabulous, and get rewarded for it. But don’t wait—this star-spangled deal is only here for four days!

Shop our USA-made products HERE!